Developer track on Adobe's web analytics product
Adobe Analytics Developer Professional is the matching implementation credential for the older report suite based product, centered on tagging and configuration.
Who it suits
Fits implementers deciding which Adobe analytics product to specialize in, or those supporting organizations that still depend on report suites.
Key differences
- Work revolves around solution design references, implementation settings and tag management, not connections and data views.
- Data is collected through tags and variables on digital properties, instead of being connected from sources in Experience Platform.
- It suits teams maintaining an existing Adobe Analytics deployment rather than building a new journey analysis one.
- Level
- Professional
- Assessment
- Written
- Study time
- 45-100h
- Listed from
- $95
