The established Adobe Analytics route for analysts
Adobe Analytics Business Practitioner Professional covers the same analyst tasks in Adobe's long-standing report suite based product, which many organizations still run.
Who it suits
Fits analysts whose employer still uses Adobe Analytics, or who want the more established product skillset before moving to journey analysis.
Key differences
- Reporting is built on report suites and their components, not on data views over Experience Platform data.
- It does not require understanding how the product connects to Adobe Experience Platform.
- Requirement gathering is an explicit exam area, adding a consulting angle on top of reporting.
- Level
- Professional
- Assessment
- Written
- Study time
- 45-100h
- Listed from
- $95
